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However, it can seem like the Internet is the golden child, and that online marketing is king, this does not mean that print is dead. There is still a significant need for professionally rendered print materials. Having these materials at the ready to hand out to your local customers helps to retain a personal touch. They are usually the only tangible reminders that a meeting occurred.
Attending trade shows and community events demands the ability to hand out print materials. Having a website is crucial during the day and age but being able to put print materials in someone’s hands gives them something tangible they can look back on. It also allows you to engage people on a more personal level that can sometimes be difficult to replicate online.